A recent study showed that only 7% of word of mouth happens online. With the introduction of so many different social media sites I really thought this figure would be much higher, especially with a large proportion of new business being generated from referrals?! Ask yourself the following questions, Do I send out sales messages …
According to analytics company Socialbaker’s report today, Vodafone UK hosts the best Twitter customer service experience for its customers. Something that you can easily echo in your own company. Now you might be thinking that reaching Vodafone’s level is an impossible task, but when you think of social media you have to think about scales. …
Outsourcing Social Media If you’re a fan of the Guardian you might have read their blog yesterday questioning whether small businesses should outsource their social media. A reasonable question for any SME thinking about the future of their social media however, although asking the question, the Guardian failed to really answer it. So what did …